The ultimate value chain experience

A cross functional business simulation

The Fresh Connection delivers the ultimate value chain learning experience. Experience the power of true alignment and a well articulated supply chain strategy, supported by  tactical skills and knowledge. Tear down functional silos and create the right cross functional mindset.

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Why The Fresh Connection?

Discover how The Fresh Connection can help build true alignment between functions while developing skills and knowledge in the people who need them most.

Build strong teams and fortify relationships with your customer and partners.

To experience the power of cross functional alignment:

  • alignment between departments,
  • alignment between strategy and execution and
  • alignment between partners in the supply chain.

To bridge theory and practical application in a real life environment whilst creating an optimal fit with your learning objectives.

To learn through experience, is 10 times more powerful than a classical training.

You can chose from a wide range and combination of delivery methods from class room, to webinars and e-learning and receive training which is in line with your specific time and/or geographical constraints.


"Best business simulation game I ever played. Great way to learn how decisions affect the entire supply chain. More often, optimized decisions in silos bring troubles for the entire SC. Great way to form teams among different areas in a company. Easy to play despite participants in different countries or facilities. Teaches the importance of making decisions with numbers in order to optimize processes and that gut feeling and experience is important but not sufficient."

Gustavo Adolfo Escudero Cavides